Growth
SaaS Inbound Marketing Strategies to Achieve Subscription Success Seamlessly and Strategically
Inbound marketing strategy can trump outbound marketing – only if done right. Inbound marketing term was first coined by HubSpot circa 2006 – and the role in 2022 is indisputably important. […]
Leveraging Inbound Marketing for SaaS Price Optimization: Strategize and Optimize Your SaaS Pricing
SaaS price optimization is not as easy as it sounds. It is about finding the sweet spot between the profit and delivering the value that you promise to deliver to your clients. The right pricing […]
Look for the New Revenue Streams for Your SaaS Business in 2022
“Don’t optimize for conversions, optimize for revenue.” This is going to be the agenda of today’s article. Our team is here to address SaaS business executives to help them find the solution […]
How Account Expansion Invigorates Flow of Recurring Revenue
Today, SaaS businesses are not using a single business model nor do they follow some hard and fast rules when it comes to business growth and revenue generation. They keep improvising their business […]
Customer success vs customer support vs account management: Understand the Roles in Customer Success
In customer success, there are multiple roles involved to carry out all the processes to achieve the customer success. The teams and management of all the roles are onto a single goal i.e., to […]
It Is High Time to Work to Attain a Good NPS Score
A good Net Promoter Score (NPS) is when the number of promoters for your SaaS subscription business is more than the number of detractors (promoters are those customers who suggest your services or […]
What is Net Promoter Score, How to calculate NPS, and Why is it Important in SaaS?
One cannot grow without feedback… The same goes for SaaS businesses. NPS SaaS score helps businesses to optimize their revenue and retention goals. In business, word-of-mouth marketing and customer […]
10 Most Important Customer Success Metrics for SaaS Subscription Businesses
Customer success metrics are the key to scrutinizing your company’s performance, goals, and objectives. Without metrics, the business can face several obstacles in viewing the paths to growth […]
A Guide to Understand Customer Success Playbooks-Grow Bottom Line for Your Subscription Business
To meet the company’s target and milestones of achievements, it is vital that the customer success team is fully equipped with tools. For every SaaS business, customer success is key to the success […]
Enhance User Experience—Boost Customer Loyalty with Reward Redemption in SubscriptionFlow
Reward Redemption is another magnet that not only attracts customers but also gives them an adrenaline rush every time they get something as a reward. For SaaS businesses and those whose business […]
5 Requirements A CRM for SaaS Businesses Should Fulfill
Customer relationship management systems are essential for every business. For SaaS companies, it plays a crucial role in developing a good rapport with clients and streamlining business operations. […]
How to Start an eLearning Business with SaaS (Part 3): Management
In case you missed the part 2 of the series, here’s an overview of what we covered: How to Start an eLearning Business with SaaS (Part 1): The Basics How to Start an eLearning Business with SaaS […]